Sony Pays Its Bills? Not Quite!

To kick off my return to video game blogging (I've still been blogging elsewhere) shall we having something odd? Here we go then!

Just when you thought Sony had gone far enough with it's various marketing campaigns they go and do something you just never expected. This time around Sony has gone and put a PS3 kiosk inside a bank. Yup, you heard me right (or rather read), a bank!



Located in Shinhan Bank, Seoul, Sony Computer Entertainment Korea (SCEK) set-up something called 'The Bank Zone' intended for bank customers to take part in the PS3 experience (which is about two decent games).

Ok, so banks can be busy and extremely boring places but you go to pay your bills, and deposit bills - amongst other boring things - then you get out of their as fast as possible. I suppose it makes sense in a way as the Koreans are gaming mad but I know I don't go to the bank to try out a PS3 - I do it in a video game store.

I don't think we'll ever see this type of thing in the UK (or the USA) simply because people don't really want to play video games in a bank. If we want to try out a PS3 we head to a video game store or somewhere like HMV. It would be amusing to see a bank flooded by teenagers who come in solely to horde the PS3 kiosk for their own (like the chavs do in GAME) whilst tired and frustrated bank staff try to explain the benefits of a mortgage. To be fair it would give the children something to do whilst their parents pay the bills.

One question still remains though; 'Why would you want to spend anymore time than is needed inside a bank?'

Sony PS3 to join with a cinema and bank - AVING USA